Toothpaste Market Trends, Demand, Scope, Growth Analysis and Industry Forecast To 2027
Market Overview
Market Research Future (MRFR) presumes that the toothpaste
market will be procuring a 4.80% CAGR between 2020 and 2027 (analysis period).
The market value could touch USD 21,642 million by the end of the analysis
period, reveals MRFR.
Growth Drivers
In view of escalating cases of dental issues like
cavity, the need for effective oral hygiene has increased substantially among
consumers. As a result, the surge in cavities and dental caries has fostered
the need for effective toothpastes that inhibit the growth of plaque and
bacteria. Growing consumer awareness regarding oral health backed by the
soaring number of government initiatives can also be favorable for the
toothpaste market in the years ahead. The high consumption rate of sugary beverages
and foods combined with the prevalence of urban lifestyles has been a major
growth booster in the UK toothpaste market.
Furthermore, the size of the US herbal Toothpaste
Market Trends has been blossoming on account of the accelerated preference
for specialized toothpaste for certain dental diseases. Dental whitening has
emerged as one of the top toothpaste market trends over the years, which manufacturers
are capitalizing on by launching new and unique flavors.
Opportunities
The escalating preference and sales of herbal
products among consumers can be a huge opportunity for renowned brands in the
near future. A surging number of consumers are going for natural products that
are devoid of any chemicals, in view of the rising cases of tooth abrasions.
This factor can be leveraged by the players to capture a higher Toothpaste
Market Share in the global industry during the evaluation timeline.
Market Segmentation
Different types of toothpastes in the global market
are herbal, sensitivity, whitening, smokers, children, and others. Children’s
toothpaste type can reach nearly USD 3,516.4 million by 2025, as a result of
the growing concerns among parents regarding their children’s oral health.
Manufacturers are constantly using tactics like attractive packaging styles and
appealing advertisements to garner the kid’s attention. While, the sensitivity toothpaste
type could touch USD 5,438.3 million by 2025, due to escalating number of
people brushing overzealously as well as the presence of abrasive ingredients.
The segment has been a wider customer base worldwide owing to the accelerated
incidences of tooth sensitivity. Another lucrative segment can be herbal toothpaste,
which can experience the fastest expansion rate of 5.48% and reach USD 3,925.9
million by 2025.
Non-store-based and store-based are the key
distribution channels studied in the report. The store-based channel segment is
on track to grow at a rate of 3.99% while also procuring a valuation of USD 13,569.9
million by 2025. The non-store-based channel segment, on the other hand, can record
a better growth rate of 5.09% and touch USD 5,584.9 million by 2025, strongly
backed by the rising penetration of ecommerce stores across the world.
Regional Analysis
In North America, the U.S. toothpaste market size has
been expanding at a dramatic pace, in view of the players trying to bolster
their product portfolio and also innovate in terms of new flavors that spark
the interest of consumers. Rigorous marketing campaigns and promotions to spread
brand awareness, especially on popular social media channels are providing the regional
market with considerable impetus. Canada is another chief contributor in the
North American market.
APAC has remained a lucrative market since 2017, thanks
to the exploding population in India and China, where awareness with regard to oral
hygiene has increased significantly in the past few years. This, combined with the
strong presence of a number of renowned as well as emerging brands catapult the
market position. Majority of the region’s population is now interested in premium
oral care products, in line with surging disposable income and concerns related
to escalating dental issues.
Competitive Landscape
Dabur India Ltd. (India), 3M (U.S.), Unilever PLC
(U.K.), D.R. Harris & Co Ltd. (U.K.), LG Household & Health Care Ltd.
(South Korea), Hawley & Hazel (BVI) Co Ltd. (Hong Kong), The Himalaya Drug
Company (India), CCA Industries Inc. (U.S.), Coswell SpA (Italy), Procter &
Gamble (U.S.), Colgate-Palmolive Company (U.S.), Church & Dwight Co. Inc.
(U.S.), Johnson & Johnson Services Inc. (U.S.), GlaxoSmithKline plc (U.K.),
Henkel AG & Co. KGaA (Germany) are the top toothpaste brands in the
worldwide market.
NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various
Industry Verticals and wherever required we will be considering Covid19
Footprints for Better Analysis of Market and Industries. Cordially get in Touch
for More Details.
Contact us:
Market Research Future (part of Wantstats Research
and Media Private Limited),
99 Hudson Street,5Th Floor, New York, New York
10013, United States of America

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