Whey Permeate Market Share to Witness Massive Growth, Emerging Technology Research Report
Market Status
The Whey
Permeate Market Trends can touch around USD 955.80 million by 2030, says MRFR
(Market Research Future). The market growth will be at a rate of 4.35% between
2022 and 2030, adds MRFR.
Market Drivers and Deterrents
Whey permeate is
also called high lactose dairy product solids that has plenty of lactose
content, which is around 80 percent. Whey permeate enjoys considerable demand
among consumers, due to its sweet taste and pleasant flavor. Whey permeate is
much sweeter compared to sweet whey sold in the market, owing to which its
demand in the confectionary industry is rising at a considerable pace. It is
also GRAS-approved, which means it is suitable and safe for both food and feed
applications. Due to its sweet dairy flavor, majority of the manufacturers are
using whey permeate as a chief ingredient in their confectionery and chocolate
products.
Market Growth
Bolstered by the Escalating Demand Among the Young Population
Mounting number
of individuals between the age of 16 and 28 years in Latin America and Asia
Pacific and their ever-evolving food habits fosters the growth of the Whey Permeate
Market Share. The rising competition between confectionery
brands in these regions compels the manufacturers to emphasize on better
marketing activities and product innovation.
Confectionery
products are touted to be the best alternative to biscuits and chocolates.
Confectionaries are designed in a way to enhance their attractiveness among
consumers of different ages. Therefore, whey permeate is the best ingredient to
be used in confectionary products owing to its smooth texture and savory taste.
With the consistent growth of the young population worldwide, confectionary
products will continue to experience considerable demand, which in turn will
raise the sales of whey permeate.
Regional Outlook
North America
Whey Permeate Market is the clear winner in the markets and its
leadership will remain intact throughout the given timeline. North America is a
leading producer and consumer of whey permeate, reveals the International Dairy
Federation. Most of the whey permeate in the region is utilized in the animal
feed industry. Given the rising use of whey permeate in the feed industry, the
regional Whey Permeate Market Size will be making significant progress in the
years to follow.
Asia Pacific can
anticipate the fastest growth in the years to come, thanks to the changes in
eating trends across China and several other countries. With the emerging quit
smoking trend, anti-smokers in the region are opting for throat sweets as well
as breathe fresheners, which enhances the demand for whey permeate in the
medicated segment. In addition, the developers are trying to understand the
consumer needs and are accordingly offering products, with appealing
characteristics. Other than this, companies in the region are focusing on
creating consumable products that have a host of health benefits, with the aim
to leverage several opportunities.
Segmental Analysis
Major
applications of whey permeate are animal feed, food & beverage, and others.
Food &
beverage-based segments are beverages, bakery & confectionery, dairy &
frozen desserts, sweet & savory snacks, and others.
Food &
beverage segment, in 2020, captured the top position and will maintain a decent
pace of growth all through the analysis period. Whey permeate is extensively
deployed as a fat-free carbohydrate ingredient, also as a bulk sweetener in
confectionery and chocolate products. It is an excellent replacement for
expensive milk solids with no alteration to the texture or taste of the food
products.
Top Industry Contenders
American Dairy
Products Institute (US), Agri-Dairy Products, Inc. (US), LACTALIS Ingredients
(France), Arion Dairy Products B.V. (Netherlands), Havero Hoogwegt B.V.
(Netherlands), Melkweg Holland BV (Netherlands), Arla Foods amba (Denmark),
Agropur Ingredients (US), Sloan Valley Dairies Ltd. (Canada), FIT Company
(France), are the top developers of whey permeates.
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