Whiskey Market Overview Competitive Landscape, Industry analysis, Segmentation and Trends
Market Overview
The Global Whiskey Market 2020 is
expected to register a 4.35% CAGR and acquire USD 84 Billion by
the end of 2030.
Market Highlights
The growth of the whiskey market was
boosted by changing lifestyles, whiskey consumption habits, high disposable
income, growing whiskey affordability, and increasing demand for premium
whiskey. The demand for variety in Scotch whiskey from fast-growing emerging
markets and the demand among health-conscious drinkers for lower alcohol
varieties and organic whiskey are the driving force for the market to move
forward. The expansion of the global whiskey market is driven by changing
lifestyles and consumer preferences coupled with growing per capita disposable
income. It is expected that the rapidly growing demand for leisure activities
and the rapidly growing food service industry will fuel the growth of the
global Whiskey
Market Size.
The growing popularity of this drink among
all age groups is another aspect that positively affects this market. Once
people cross the legal age to start consuming alcoholic drinks, due to their
unique flavour and texture, their taste buds take them over to whiskey. Thus,
ultimately the market gets benefitted by it. In America, brown spirits continue
to boom. While consumer education remains a little behind, as many people still
do not know the difference between bourbon and whiskey, there is a very high
interest in distilled spirits. For distillers, distributors and retailers
alike, which will drive whiskey consumption. In recent years, the depth of
consumer interest and whiskey trends has spurred numerous new brands to emerge
and increase whiskey production. New heights have also been reached by product
innovation.
However, regulations and taxes on the
production of whiskey may impede the growth of the global whiskey industry.
Regional Overview
the global market for whiskey has been
studied In four main areas, North America, Europe, Asia-Pacific, and the rest
of the globe.
With the highest market share, Europe
Whiskey Market is the leader in whiskey production. The main countries for
whiskey production and consumption in this area are Germany, Italy, Spain and
France. Europe is also the biggest whiskey manufacturer and customer.
In the whiskey industry, North America is
the other big region. Owing to the strong demand for whiskey from the foodservice
industry, the competition in North America is expected to lead the market.
South America accounts for one-tenth of the world's market share and is a
bourbon market that is steadily rising.
For whiskey production & consumption,
Asia-Pacific is the fastest growing region. The increasing number of bars and
restaurants in the area can be attributed to this development. In addition, the
per capita disposable income of the Asia-Pacific population is projected to
promote the development of the whiskey industry in the region. The high
rate of acceptance of western culture and lifestyle, large demographics, and
rising middle-class families primarily drive the area whiskey industry. The
great markets in this area are China, Japan and India. India is the Asia-Pacific
region's main user of whiskey.
Segmental Analysis
Based on type, packaging type, distribution
networks, and area, the global Whiskey Market Overview has been segmented.
The worldwide whiskey industry has been
divided into scotch whiskey, American whiskey, Irish whiskey, Canadian whiskey,
and others, depending on form.
Based on packaging form, the global whiskey
industry has been bifurcated into bottles and cans.
The global demand for whiskey has been
separated into food service and supermarket, depending on the sales channel.
The shopping industry is further divided into malls, hypermarkets, specialty
shops, among others.
Competitive Landscape
Angus Dundee Distillers Plc. (UK), Allied
Blenders and Distillers Pvt. Ltd. (India), Bacardi Limited (UK), Pernod Ricard
(France), Brown-Forman (US), Constellation Brands, Inc. (US), Diageo Plc (UK),
Suntory Holdings Ltd. (Japan), Asahi Group Holdings (Japan), La Martiniquaise
(France), William Grant & Sons Holdings Ltd (UK), The Edrington Group (UK),
Constellation Brands, Inc. (US), King Car Group (Taiwan), and Moët Hennessy
Louis Vuitton (France) are some of the key players in the
global whiskey market.
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